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Soft Launches

Today, I want to discuss soft launches. Soft launches can happen months before your book comes out. Here's a good example of a soft launch that was done with this book. The author essentially received 50 books, sent them to her audience, and built momentum for her launch. It made a significant difference because people were eager to promote her when her book was released. So don't let your launch be a surprise. Consider a soft launch, and it will be a much better start for your book.

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